Career

In-depth knowledge of various social media platforms, best practices, and website analytics, Adwords, Email Campaigns.

Proven working experience in digital marketing

Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns

Highly creative with with excellent analytical abilities and experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

Experience in optimizing landing pages and user funnels

Experience with A/B and multivariate experiments

Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

Solid understanding of HTML, CSS, and JavaScript is required.

Outstanding communication and interpersonal skills.

Up-to-date on the latest trends and technologies in digital marketing.

Should have managed team of 5-10 Digital Marketing executives including 1-2 DM Managers

Should have handled client accounts

Should be in a position to handle clients and provide them with best digital marketing strategy

Should possess enough experience in providing clients with best suitable quotations, better client retention and engagement

Design and oversee all aspects of our digital marketing department including our marketing database, email, and display advertising campaigns.

Develop and monitor campaign budgets.

Plan and manage our social media platforms.

Prepare accurate reports on our marketing campaign’s overall performance.

Identify the latest trends and technologies affecting our industry.

Evaluate important metrics that affect our website traffic, service quotas, and target audience.

Work with your team to brainstorm new and innovative growth strategies.

Oversee and manage all contests, giveaways, and other digital projects.

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns

Design, build and maintain our social media presence

Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

Identify trends and insights, and optimize spend and performance based on the insights

Brainstorm new and creative growth strategies

Plan, execute, and measure experiments and conversion tests

Collaborate with internal teams to create landing pages and optimize user experience

Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

Instrument conversion points and optimize user funnels

Collaborate with agencies and other vendor partners

Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

Should
be well versed with the technical concepts customized softwares,
software products, E Commerce etc.

Should have at
least 5 years of relevant field experience in IT industry.

Should have
managed a team of 10+ sales executives minimum.

Should
have experience in Domestic and/or International Market on IT
vertical.

Should
have prior experience in managing Presales & Direct Marketing
specifically for IT vertical.

Ability to manage
complex projects and multi-task.

Excellent
organizational skills.

Ability to
flourish with minimal guidance, be proactive, and handle
uncertainty.

Should
have the ability to independently clinch large deals.

Should
be target oriented and able to handle pressure targets.

Experience
in Client Management and client relationship.

Possess extensive
knowledge of sales principles and practices, and an ability to
coach others on them

Strong analytical
and quantitative skills; ability to use hard data and metrics to
back up assumptions, recommendations, and drive actions.

Proven ability to
influence cross-functional teams

Strength in
problem solving, issue-resolution, ability to work in a
deadline-driven work environment, attention to detail, and
ability to multitask.

Strong leadership
and team building skills

Excellent
Communication Skills and intermediate soft skills (Emails / MS
Office) compulsory.

Managing
organizational sales by developing a business plan that covers
sales, revenue and expense controls.

Meeting planned
sales goals.

Setting
individual sales targets with the sales team including meeting
targets, call targets etc.

Tracking
sales goals and reporting results.

Overseeing the
activities and performance of the sales team.

Coordinating with
marketing on lead generation.

Ongoing
training of sales team.

Developing your
sales team through motivation, counseling and product knowledge
education.

Promoting the
organization and products.

Contacting
potential clients to establish rapport and arrange meetings.

Planning and
overseeing new marketing initiatives.

Researching
organizations and individuals to find new opportunities.

Increasing the
value of current customers while attracting new ones.

Finding and
developing new markets and improving sales.

Attending
conferences, meetings, and industry events.

Developing quotes
and proposals for clients.

Preparation,
circulation, management of daily / weekly / monthly / annual
reports and reporting thru CRM tools and routine analytical tools
like MS Office, Pipedrive etc.